Brand Coordinator

Brand Coordinator Jobs in Lusaka – Join MSport’s Marketing Team MSport is seeking a dedicated Brand Coordinator to support and enhance our branding initiatives in Zambia. This role is ideal for professionals interested in brand coordinator jobs in Lusaka who want to contribute to a dynamic marketing environment focused on sports betting and digital entertainment.

Based in Lusaka, Zambia, this full-time position offers a competitive monthly salary ranging from ZMW 5,500 to ZMW 7,500. About the Brand Coordinator Role Reporting directly to the Global Brand Lead within the Marketing – Brand department, the Brand Coordinator will play a key role in driving MSport’s brand presence locally.

The position involves close collaboration with global and regional teams, including Design and Brand units, to align local market insights with the broader brand strategy. Initially, the focus will be on market research, competitor analysis, traffic insights, and community development, with opportunities to expand into campaign execution and partnership development as the Zambia market grows.

Key Responsibilities for Brand Coordinator Jobs in Lusaka Conduct comprehensive research on Zambia’s sports betting market, digital trends, consumer behaviour, and media landscape. Monitor and analyse competitors’ campaigns, promotions, partnerships, and digital activities to assess brand positioning.

Identify and engage with relevant local websites, forums, social platforms, and online communities targeting MSport’s audience. Support the creation and management of MSport-related online forums and community platforms.

Track local audience conversations, brand mentions, and emerging trends to provide actionable insights to the Global Brand team. Coordinate local creative needs and campaign materials in partnership with global and regional teams.

Prepare regular reports on market, competitor, traffic, and community performance with clear recommendations. Assist in localising and executing brand campaigns and marketing activities within Zambia.

Identify and develop relationships with local media, influencers, vendors, and community partners. Support offline brand activations, outdoor advertising, and partnership initiatives as market opportunities arise.

Maintain timely communication, progress updates, and proactively highlight any risks or support requirements. Qualifications and Experience 1 to 3 years of experience in marketing, branding, digital marketing, community management, or market research.

Bachelor’s degree or diploma in Marketing, Communications, Business, Media, or related fields preferred. Strong knowledge of Zambia’s digital ecosystem, consumer culture, and sports environment.

Excellent research and analytical skills with the ability to generate clear insights and recommendations. Familiarity with social media platforms, online communities, forums, and analytics tools such as Google Trends, Similarweb, or SEO software is advantageous.

Effective communication, organisational skills, and the ability to manage multiple priorities. Reliable and responsive, capable of collaborating with remote and international teams.

Fluency in written and spoken English is essential. Interest or experience in sports betting, football, or digital entertainment is a plus.

Compensation and Work Details Location Lusaka, Zambia Employment Type Full Time Salary ZMW 5,500 – ZMW 7,500 per month Job Category Marketing & Public Relations How to Apply Interested candidates are invited to submit their applications via email to Apply Now.

Please include your updated CV and a cover letter outlining your relevant experience and motivation for applying. We encourage applicants who are passionate about marketing and brand development within the sports betting and entertainment sectors.